Old Rope Music Group – Digital Marketing Manager (UK) – Music Business Worldwide

Reports to: General Manager

Role type: Full time, permanent
Salary: £36,000 – £40,000
Hours: 9.30 am to 5pm, Monday to Friday (flexible arrangement may be considered)
Location: Hybrid, split between home working and our office in Banbury, Oxfordshire
Closing date: Monday 5 September
Thank you for your interest in joining Old Rope Music Group.
Old Rope Music Group helps people through music. We bring thousands of albums, playlists and videos to millions around the world through digital streaming services and mobile apps. Every day our content is streamed millions of times, providing a soundtrack to people’s lives.
From ambient music and binaural beats, to calming sounds of nature and specialist music for focus and sleep, our music makes a real difference to people throughout their day.
As a company, we practice what we preach. We’re a global leader in what we do, and we’re quickly scaling our business and expanding into new areas. Our young and creative team is forward thinking, progressive and inclusive. Our brands have at their heart a focus on doing real good in the world, and our ethics guide us every day. This is just the start of the journey and we’re looking for someone who wants to further their career and build a future with us.
So, if you’re enthusiastic, energetic and creative, and want to join us, please apply today by submitting a CV along with a covering letter explaining your interest in the role and how you meet the criteria.
We encourage people from a variety of backgrounds with different experiences, skills and stories to join us and develop Old Rope Records.
We look forward to hearing from you.
We’re looking for an expert and data-driven digital marketer who will create and manage world class targeted campaigns and ads that will drive acquisition, conversion, engagement, retention and reactivation for our music tech company and record label.
You’ll build and refine an outstanding customer journey and identify where new and existing listeners are in the funnel to ensure we reach them with the right message at the right time.
With extensive experience managing and optimising digital marketing platforms, your campaigns will cross social media advertising, email marketing, display ads, retargeting, SEO, SEM and ASO, and you’ll be responsible for creating state of the art AdTech and MarTech stacks to facilitate, measure and report on campaigns, as well as maximise the use of first, second and third party data to target campaigns.
You will also grow and maintain our CRM database, and ensure that all listeners and users get the best customer experience at all times.
This is a new and vital role in a small but fast-paced environment, and is an opportunity for an experienced and innovative digital marketer to take ownership of something in a company that seeks to change the world through music.
Brand, Messaging and Reputation Management:
The above list of responsibilities is not exhaustive, and you may be required to undertake other responsibilities and training as requested by your line manager and appropriate to your role.
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To apply for this role, please submit a CV to [email protected] along with a covering letter explaining your interest in the role and how you meet the criteria.
For an informal chat, please contact Chris Higgins, General Manager, at [email protected]
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